After looking this up on YouTube, I realized this commercial has been out for awhile, but I haven't seen it until now. Temper Pedic did a great job on getting my attention with this commercial. It's funny, because this isn't even something I need right now, but later on when I'm ready to buy my own bed I'll remember this company. The fact that you are able to talk to customers that already have used this says a lot about the company. The customers trust Temper Pedic and are willing to take time to state their opinion about the mattress. Whenever buying something I find it important to get opinions from others who have experienced the product themselves. Being able to talk with their customers will help bring confidence to others purchasing decisions. I definitely applaud Temper Pedic on this, I think they know the way to market to audiences because trust is important when you are buying something as important as a mattress.
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